Who We Are
Kim and I are high-performance health architects, motivators, and wellness strategists. We combine science-backed insights with clear and accurate messaging to craft content that empowers clients and members to lose fat, gain muscle, improve fitness, optimize metabolic health, prevent disease, become mentally strong, and enhance their overall well-being. Please join us!

Below are the before-and-after photos of Kim, a former client and current co-owner, showing her results after one year of our proprietary WCHP and Shield Maiden lifestyle consultation and training. Now, she'll be coaching you!

Wayne Coolidge Health Promotion Presents:
Our six pillars of consultation, training, and information services promote health, fitness, and productive longevity.
(Click on images for additional information)
Nugget, the Mini-Me Bot, is Lurking Bottom Right, Waiting for a Question. Ask Him Anything, Health and Fitness Related.
Nugget's health promotion brain is loaded with 42 years of Public Health, Community Health, academic, research, and client experience. Everything from his virtual mouth is Wayne Coolidge M.Ed.'s exclusive intellectual property downloaded (fed to him) via three books, many dozens of scientific papers and articles, and speech transcripts.
His answers are vetted and scientifically validated, but he will share scientifically informed opinions on occasion. Nugget is forbidden to access the internet or AI, and his responses are Wayne's exclusively. His (Wayne's) opinion should never be sought for or construed as medical advice. Go ahead and test drive him!
Karine P Testimonial (Membership & Book)
For those looking for coaching and support, joining the Wayne Coolidge Health Promotion Membership can be incredibly beneficial. This program, led by Wayne Coolidge and Kim Rodes, offers expert guidance to help individuals crush their goals even faster.
Wayne's book, Paleo Perspectives on Aging, Fat Loss, Fitness, and Health is an exceptional guide that masterfully integrates scientific knowledge with ancestral wisdom to promote optimal health and vitality. This transformative resource provides actionable strategies for incorporating nutrition, fitness, and toxin-free living, drawing inspiration from the lifestyle practices of our ancient ancestors.
I highly recommend this book to healthcare providers, nutritionists, wellness enthusiasts, and anyone seeking to transform their health or assist others in achieving their goals. Wayne Coolidge Jr.'s insights move beyond theory to offer realistic solutions for fat loss, fitness, and healthy aging.







Three Great Membership Options Explained
Option number one is to purchase the Wayne Coolidge Health Promotion Community Membership outright.
Option number two is for women who want to bundle our WCHP Health Promotion Membership with the Shield Maiden Membership. This highly recommended option is for women who desire an in-depth and comprehensive wellness experience while simultaneously enjoying expanded female-centric health/fitness information in a women-only environment. We advise new members interested only in the Shield Maiden membership to join directly on shieldmaidenlife.com or go to the top banner and click on Shield Maiden Life.
Option number three is the Master's Community Membership, which bundles a monthly wellness consultation with the WCHP and SML memberships. The "Masters" membership essentially provides the membership options for free for the price of a consultation.

The Wayne Coolidge Health Promotion Community Membership
$24.95
Top features
- Click on More Information/Purchase below to view the full WCHP Community Membership Description.
The Shield Maiden Life Community Membership Bundled with the WCHP Community
$29.95
Top features
- Introductory (founding member) pricing that will never increase for you.
- All the features and advantages of the WCHP Community (see bottom of page). Plus:
- Proprietary female-oriented Health, Nutrition, & Weight Loss Information.
- Cutting Edge, Woman-Centric Fitness Regimens & Tips, Including Video.
- The 'Shield Wall' Information and Support Community.
- SML Members-Only Meetings and Information Exchanges.
- Opportunities to benefit from all SML Offerings, including discounts on Individual & Group Training/Consultations, Personal Training, Health Coaching Packages, Products, Online Courses, Retreats, and the "Shield Summit" Convention.

The Master's Community Membership Bundled with WCHP and SML
$249.95
Top features
- Introductory (founding member) pricing that will never increase for you.
- All the features and benefits of the WCHP and SML Community Memberships Plus:
- One Hour of personal Health/Fitness consultation per month ($250.00 value).
- Two Additional Monthly Training/Coaching/Q&A Sessions increasing your total possible online contacts to eight per month.
- Exclusive Master's level only cohort group in the "Thrive" Members Forum.
"Who writes two books with 478 pages and 237 scientific references to support his membership websites? Wayne does."
~Kim Rodes, co-owner of WCHP and Shield Maiden Life

Rene H
I was Wayne's second client when he moved his "Flex'Time" Personal and Corporate Health/Fitness consulting company from Burlington, VT, to Charlotte, NC, in 1992. He has been my personal trainer, my nutrition expert, and all things health and wellness related to me and my family since then. Wayne is the best and, in my opinion, has no peers in the health and fitness world. If you can work with him, take his online courses, or join his community, do it!

Brad P
Congratulations on the Membership Community Website, Wayne! I'm looking forward to reading your book and joining your group! Having worked with you for many years, I can honestly say that there is no better! The results I achieved from your guidance and input into my daily life were then, and still are, unprecedented!! Thank you so much, and again, congratulations!!

Robyn B
2025 marks a 30-year span for me working with Wayne as my trainer and sports science consultant. His knowledge of health promotion, disease prevention, and sports science is vast, and he knows how to apply it to his clients. As science and research-driven as he is, he can relate to and share that knowledge with his clients. I recommend Wayne for all of your health/fitness training and consulting needs.
WCHP Membership and Benefits:
In four decades of work in health promotion, Wayne has positively influenced the health and well-being of several thousand clients. That's not enough! Wayne and Kim have designed a more inclusive, far-reaching WCHP by organizing and refining time-honored wellness techniques and strategies to provide wellness-creating services that will support exponentially more people.
What You Get:
- Access to WCHP's vast health promotion and fitness training resource library. Our library hosts seventy-plus informational and "how to" documents and videos, and our inventory cache grows weekly.
- Access to and support for our proprietary "Individualized Lifestyle Assessment and Summary Tool" (ILAST), the official lifestyle management instrument of Wayne Coolidge Health Promotion. When engaged, this product features a lifetime benefit far exceeding the monthly cost of the WCHP membership.
- Admission to the "Thrive" community, our vibrant members-only forum where like-minded individuals come together to share insights, tips, and encouragement.
- Access to weekly coaching sessions designed to empower you with knowledge regarding nutrition, fitness, fat loss, toxicity avoidance, disease prevention, and motivation.
- Invitation to members-only live training on emerging health/wellness issues and Q&A sessions that keep you informed and engaged. Episodes are cached and saved in the resource library for future access.
- A 10% discount on all WCHP paid consultation, training, and online courses.
- The opportunity to join Kim and me "on the inside," where we will meet and help you determine your health and fitness goals and make progress and gains that you never thought possible. Please Join Us!